Massmailsoftware Blog category Email Marketing

    Latest news, current events, and much more from the field of marketing.

    Email Marketing

    05.07.2021
    What is lead scraping?

    Data scrapping lead is a search technology that puts the hard work of extracting data onto the machine. Web pages are retrieved during the parsing process. This is when the data collection takes place. The data is either parsed (broken up into small chunks so that it can be put back together into the same shape over and over again) or reformatted and then saved into a readable form. With it it’s easier to find out how to find lead & store it in the most suitable format. Best tool for generating sales leads One of the best scraping tools […]

    02.07.2021
    Email newsletter: How to remind about the important without being annoying

    The majority of marketers have problems with when and how to send reminders. To make the things clear I found out for you all the details on: what is email reminder, remind e-newsletters mistakes, how to create gentle email reminders, the frequency of sending such newsletters.

    03.06.2021
    What do your subscribers want from your mailings?

    According to the good marketing email gurus, the normal open rate for email newsletters is from 15 to 25%, depending on the topic and the audience. In this article, we will consider 7 ways to increase it and improve your email marketing ROI. Seven easy ways for good marketing email Annually an average percent of active contacts may turn into “sleepers” who do not respond to letters. This may be due to the fact that the subscriber no longer uses the specified email, or your emails simply are no longer interesting to them. These inactive subscribers reduce the Open Rate […]

    01.06.2021
    Delivery and Deliverability: The Best Practices

    Email marketing is the new hit thing about e-commerce. Connecting with your audience, informing and communicating with them personally through emails is definitely a golden way to boost your business. This article will help you realize the importance of email checker, email validator and email verification tool in your business.

    26.02.2023
    Top 11 tips for making your email marketing more effective in 2023

    There are about ten metrics for emails you may find in marketing, however, not all of them are of special interest, yet that depends on your marketing goals. With top 10 tips for email marketing you will handle them easier.

    21.05.2021
    11 things to know about email marketing

    Mass mailing is one of the most powerful branding tools out there. Whether it’s a small business or a multi-million dollar corporation, with departments in every country. The development of a company name is equally important in the first and second case. And your main task as a marketer is to be able to deliver timely and relevant information to your audience. Another question is how to do it effectively and what is needed for this. We studied what influences the behavior of the reader, what elements of the letter encourage him to active interaction and decided to share with […]

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