When you have an opt-in newsletter for your website or blog, your focus is getting your subscriber number as high as you can. Obviously, the more people that receive your newsletter, the more effective it will be in helping your image and your business. However, there is one person that should be subscribing to your [...]
Popularity: 17%
When putting together your newsletter, it’s easy to get so caught up in concentrating on the sales aspect that you forget something very important, especially when it comes to email newsletters.
Content.
If your newsletter offers the subscriber no content, except for new product or service announcements and a run-down of how things are going for you, [...]
Popularity: 19%
Email marketing can be one of the most effective ways of improving your business, but there’s one simple step you can take to improve how your email campaign is received.
Whenever possible, address your customer by their name.
Simple, right? Unfortunately, it’s not obvious to quite a few online marketers. Everyone has received basic spam email marketing [...]
Popularity: 12%
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