Comments on: One Of The Most Powerful Words In Marketing http://www.massmailsoftware.com/blog/one-of-the-most-powerful-words-in-marketing/ Internet Marketing free ebooks, email marketing tactics and latest news in social media. Fri, 29 Aug 2008 17:03:53 +0000 http://wordpress.org/?v=2.5.1 By: Bruce Jones / Design And Promote http://www.massmailsoftware.com/blog/one-of-the-most-powerful-words-in-marketing/#comment-5 Bruce Jones / Design And Promote Fri, 25 Jan 2008 02:03:28 +0000 http://www.massmailsoftware.com/blog/one-of-the-most-powerful-words-in-marketing/#comment-5 FREE for a (limited time) is a great call to action statement FREE for a (limited time) is a great call to action statement

]]> By: Dave Hughes http://www.massmailsoftware.com/blog/one-of-the-most-powerful-words-in-marketing/#comment-3 Dave Hughes Wed, 23 Jan 2008 18:22:55 +0000 http://www.massmailsoftware.com/blog/one-of-the-most-powerful-words-in-marketing/#comment-3 Exactly! You just have to make sure you don't let it slide too far into "hype" territory. "Free till the end of January" is great, "Free if you sign up today ONLY! HURRY!" You have to use "free" to give people an extra reason to act, not to pressure them. However, having a time-limit on the offer can definitely get someone "off the fence". Exactly! You just have to make sure you don’t let it slide too far into “hype” territory. “Free till the end of January” is great, “Free if you sign up today ONLY! HURRY!”

You have to use “free” to give people an extra reason to act, not to pressure them.

However, having a time-limit on the offer can definitely get someone “off the fence”.

]]> By: Evgeny http://www.massmailsoftware.com/blog/one-of-the-most-powerful-words-in-marketing/#comment-2 Evgeny Wed, 23 Jan 2008 16:46:55 +0000 http://www.massmailsoftware.com/blog/one-of-the-most-powerful-words-in-marketing/#comment-2 Also, may be better "free till end of January"... to make customer to order faster ;) Also, may be better “free till end of January”… to make customer to order faster ;)

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