General

First part and the beginning of this article can be found here. Mistake 3: Offering too much or too little choice Offering audiences too much choice for communicating with them creates noise. For example, if they receive the same information via Twitter, LinkedIn, email marketing, online groups, and your newsletter, at some point they will […]

Hey folks, Here are few mistakes that businesses commit in using social media platforms for their marketing communications (i.e. for us it’s email marketing software niche). Well, don’t be afraid to make these mistakes, ’cause the best thing is that solutions to solve or to prevent these mistakes are included below. Mistake 1: Failing to […]

  “…more than 100 million data records of U.S. residents have been exposed due to security breaches every year.” It’s a mobile, connected world – and companies are paying the price for not monitoring and controlling electronic communications as they exit the safety of the company. While most organizations scan inbound email for unsolicited or […]

Ever have the feeling that you’re doing everything right with your email marketing, but the “spam demons” are out to get you? Well, we’re here to demystify the issue and to remind us all why certain mundane practices are so important to avoiding the dreaded spam folder. Let’s review the top 11 reasons (though not […]

Dear Atomic Marketing Blog subscriber, Today we would like to to ask you how we can improve our Atomic Marketing Blog. We have already changed the way the articles are written, we tried to make pick more specific and niche topics though the visual appearance and design is still the same. In spite of this […]

Business executives and owners who may wonder if they need to protect their corporate data will appreciate certain statistics that we have prepared. 43% of organizations say their information security function is now part of their organizations’ risk management function. –Ernst & Young The average loss per phishing victim jumped from $257 in 2005 to […]

Emphasize with Words Not Exclamation Marks In order to emphasize a point or express urgency most people will immediately think of adding an exclamation mark to the end of a sentence. Studies show, however, that exclamation marks do not metaphysically put importance in the words preceding them, they just express the importance of what’s already […]