Marketing e-mails using a house list are seeing an average open rate of nearly 20%, a click-through rate of 6.64% and a conversation rate of 1.73%, according to a survey released in July by the Direct Marketing Association. Marketing e-mails are also bouncing back at a rate of 3.72% and seeing a unsubscribe rate of […]
Posts Tagged "email marketing statistics"
I always loved statistics, different statistics. Stats always help to make a choice. Here are most important Email Marketing Statistics for 2009-2010. As I say – know your market and know your customer!
Shocking email marketing statistics 2009. Avoid these numbers – try reliable software! 1. 21% of email recipients report email as Spam, even if they know it isn’t 2. 43% of email recipients click the Spam button based on the email “from” name or email address 3. 69% of email recipients report email as Spam based […]