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    Latest news, current events, and much more from the field of marketing.

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    22.01.2019
    Million dollar Marketing Quiz: How to create

    What do you think about $1 mln earnings with the help of the quiz? Sounds impossible, but this is a real case from the Zenni Optical (optics e-store). There were 9 questions of the “You’ve Been Framed” quiz that brought the brand 29 prospects, 9 655% ROI and more than $1 mln. There is a short plan of the activities marketing department did to achieve such a great result

    05.12.2018
    How to create wow images for email newsletter

    Wanna your email campaigns being read – make it shine! Illustrations are one of the key attention-grabbing parts of your mass mailing strategy. And today you’ll know how to create the cool graphic for your emails with the help of pics.io photo editor. We will tell you: why illustrated emails are necessary, where to find free images to use, and how to optimize this graphic for your newsletter without web-designer.

    11.07.2018
    The Great Set of Chrome Extensions for Digital Marketer: Part I

    Google Chrome has earned the trust and love of millions of users, including mine. We like it for its concise design, simplicity, and efficiency. But the greatest power of this browser is in its additional features – plugins, extensions, etc. With the help of which you can transform the program into a full-fledged mini-office, where everything will work for you. In this article, we will talk about top  Chrome web-store extensions, which will be the great assistance to the Digital Marketing Specialist and all those who work online. Chrome extensions for Sales and Outreach Outreach is a digital marketing type of […]

    25.01.2008
    Content Should Be King

    When putting together your newsletter, it’s easy to get so caught up in concentrating on the sales aspect that you forget something very important, especially when it comes to email newsletters. Content. If your newsletter offers the subscriber no content, except for new product or service announcements and a run-down of how things are going for you, then your marketing plan will probably get little or no value from it. I’m not saying a newsletter shouldn’t have those elements included…far from it. But if that’s all you have in your newsletter, you’re limiting its effects, because the vast majority of […]

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    11.07.2018
    The Great Set of Chrome Extensions for Digital Marketer: Part I

    Google Chrome has earned the trust and love of millions of users, including mine. We like it for its concise design, simplicity, and efficiency. But the greatest power of this browser is in its additional features – plugins, extensions, etc. With the help of which you can transform the program into a full-fledged mini-office, where everything will work for you. In this article, we will talk about top  Chrome web-store extensions, which will be the great assistance to the Digital Marketing Specialist and all those who work online. Chrome extensions for Sales and Outreach Outreach is a digital marketing type of […]

    25.01.2008
    Content Should Be King

    When putting together your newsletter, it’s easy to get so caught up in concentrating on the sales aspect that you forget something very important, especially when it comes to email newsletters. Content. If your newsletter offers the subscriber no content, except for new product or service announcements and a run-down of how things are going for you, then your marketing plan will probably get little or no value from it. I’m not saying a newsletter shouldn’t have those elements included…far from it. But if that’s all you have in your newsletter, you’re limiting its effects, because the vast majority of […]

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