Atomic Email Marketing Blog ePochta.ru

Hey guys,

AtomPark proudly announces successful SMS message delivery to Bermuda Triangle, also known as Devil’s Triangle. All sent – all delivered, no losses Seems like boats and planes are more interesting to Devil than our messages… Now our service covers all internet-connected places on Earth, and global SMS delivery rate is close to 100%.

Atomic SMS Sender Key Features

Atomic SMS Sender has a secure and intuitive web-based interface with functionality in mind with the following key features:

• Personalization – set each message to include the name of the recipient
• Dynamic sender ID – originator company name or telephone number can be set dynamically (without prior registration)
• 3 free SMS or more (upon request) to try our service
• Scheduling SMS sending (necessary when your recipient is located in time zone other than Latvia)
• Quick text messaging
• Mass SMS sending by groups
• SMS Character Counter
• Sending speed is more than 200 SMS/sec
• Text message validity period to 48 hours
• Delivery reports on sent and delivered text messages

* In 2009, U.S. cell phone subscribers sent and received on average 390 text messages per month, compared to making 230 voice calls a month, according to the Mobile Business Statistics.
* Between the ages of 12 – 45 will send 60% more text messages than make voice calls.
* Currently 1/3 of the world has mobile internet access, which is twice as many as the number of internet-connected PCs.
* 60% of the world’s population is expected to have access to the Internet through a mobile device in 1 year!
* Mobile web technologies allow us to provide location-specific resources to users.
* Development of mobile websites and mobile applications is very different from their desktop counterparts, and requires specialized knowledge of the platform.
* Two thirds of mobile phone users are subscribers of SMS text messaging.” What does that translate to? Approximately 2.1 billion people are actively text messaging today (according to mobile statistics 2009)
* There are two times as many active sms users as are active users of email
* In the U.S. alone, over 450 billion sms text messages were sent in 2009
* On Average text messages are read within 4 minutes compared to 48 hours with email.
* While 65% of e-mail is spam, less than 10% of SMS is spam
* 62% say they use text messaging to communicate with friends
* 55% say they use it to communicate with their clients, customers and partners

Mobile and SMS Marketing 2010

Mobile marketing was redefined in 2009 – literally. In November, the Mobile Marketing Association updated the definition to “a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.”

Describing mobile marketing as a set of practices reflects how it has changed in 2009 and where it is headed in 2010. To understand, it helps to consider the following few trends.

SMS Marketing

You can find #1 – #4 stories here.

Success Story #5 – TV launches SMS-based marketing campaign

Trouble TV, a UK teen channel is using an SMS-based relationship marketing campaign. The campaign encourages viewers of Trouble TV and visitors to its web site (www.trouble.co.uk) to send in by text message, a promotional code that appears on screen every hour between 12pm and 5pm for a two-week period. Participants are entered into a daily draw, with prizes including mobile phones. (This relationship marketing approach also works well with radio).

Marketing Success

Good day my friends! I’d like to post here real success stories that are related to SMS marketing and our software.These case studies are real.   They are excellent for generating or improving SMS marketing ideas for your business.

Success Story #1 – Dunkin Donuts

A two month mobile interactive ad campaign in Italy has resulted in a 9% increase in sales for Dunkin Donuts, according to the two companies that created it.
As a result of an SMS-based marketing campaign, customers were able to get coupons for Dunkin Donuts goods by using their mobile handsets to respond to advertisements displayed on store notice boards, billboards and on the radio.
By sending a short message to the published numbers, users receive an immediate reply featuring a free gift coupon or special offer exchangeable at local outlets.
Sales were reportedly up 9% within the first three weeks of the campaign. By enticing consumers to request special offers, Dunkin Donuts ensures that they achieve a great consumer push without running the risk of breaking down the client relationship by contributing to the wealth of ‘spam’. SMS is the perfect way to tap into a vast market of mobile phone users in an environment plagued by a lack of standardization and interconnections.
By ensuring that the power of the SMS medium is put to good use in an ethical way and one which doesn’t encroach upon users’ privacy is something which was key to the success of campaigns such as this one with Dunkin Donuts.
And Dunkin Donuts’ Italian franchisee GianLuigi Contin says that the SMS marketing solution has been a positive brand-building experience: “We are directly reaching our targets with a message they can understand. Cellular coupons are not cute promotions, rather they are serious marketing tools that not only extend the brand but are also directed towards the people we want to reach.”

Atomic SMS Service

Well, my friend, you got your first SMS credits to spend. You may feel lost, but don’t even think of feeling alone, you are a proud owner of the greatest marketing tool. Steps below will help you to understand few techniques and cornerstones of SMS marketing and feel more comfortable during your  SMS campaigns.

So, You’ve now got 160 characters to get your message across, where do we start…

Atomic SMS Sender is the sms sending service allowing for short text messages to be sent right from web browser on your computer to cell phones of your customers or friends world wide.

Atomic SMS Sender is a leading provider of bulk SMS messaging service with reliable coverage of more than 700 networks in over 200 countries worldwide.

Bulk Text messaging is an ideal instant broadcasting technology saving your time and money whether you want to inform a one or 50,000 people. The simplest way to start your SMS campaign is to send bulk SMS right from your browser:

1. Create an SMS Sender account*, your password will be emailed to you upon registration
2. Login to your SMS Sender Control Panel
3. Enter your recipients phone numbers or select a group of recipients
4. Type a short message on your computer and enter your sender ID
5. Click Send and your message will be sent immediately

*Upon creating your account you get 3 free SMS just to try. If you like the service, you can buy extra SMS right from your SMS Sender Control Panel or buy SMS right now.

Atomic SMS Sender has a secure and intuitive web-based interface with functionality in mind with the following key features:

• Personalization – set each message to include the name of the recipient
• Dynamic sender ID – originator company name or telephone number can be set dynamically (without prior registration)
• 3 free SMS or more (upon request) to try our service
• Scheduling SMS sending
• Quick text messaging
• Mass SMS sending by groups
• SMS Character Counter
• Sending speed is 100 SMS/sec
• Text message validity period to 48 hours
• Delivery reports

SMS Sender is the best tool for the most fast, secure reliable communication with company staff, clients and just friends.

Bulk SMS is perfect for:

• businesses wanting to communicate or market to their customers;
• organizations wanting to send group messages such as event notifications, promotions or bulk SMS alerts;
• individuals looking to send a quick group text messages to all their friends.