There is only one REAL rule of online lead generation (whether from your website or from outside sources) – add value to customers. That’s all. Are we done here? Well – not so fast! The first question that I would want to ask after hearing such statement is WHY? Why adding value to customers should be the only rule of an online lead generation? The second question is just as crucial: HOW to generate leads by adding value to the customers?
Posts Tagged "call to action"
Hi guys! Email marketing is email marketing, but it’s nothing without a good call-2-action, which is a core element of each and every mailing campaign. Let’s see 4 main aspects of call-2-action element – Design, Colors, Placement and Metrics. Few words about each of them + advice Enjoy! Design. Large or small? Picture or a […]
Going back to the fantastic graphics I posted about on Wednesday, I wonder if you’re advertising enough in your marketing emails. If you recall, the image that represented “marketing” was a single statement, while “advertising” was the same statement repeated several times. This brings us to your email marketing message, whether it’s a newsletter or […]
The internet provides some of the most exciting sales and marketing opportunities in the world today. However, even this long after the advent of internet sales, there are still those that spend quite a lot of time on their product or service and forget one of the simplest rules of sales when it comes time […]