Massmailsoftware Blog category SMS Marketing

Sometimes you can hear that SMS marketing is dead. Don’t believe these gossips. Mobile marketing is not only alive, and can bring high ROI. Read the article and know how to create a successful campaign before holiday using a mobile coupon.

The most mysterious holiday is coming, and all the stores start to wrack brains on how to impress customers and increase profit. This year we propose you to impress shoppers and to get higher ROI by the dual power of thematic bulk text messages and emails. Read the article and know how to make a multichannel marketing campaign before the holiday.

SMS marketing begins with the sign-up form. Let’s take a closer look at the best SMS case studies – notice the elements that occur in SMS sign-up form. Take an opportunity to point out the results you expect from texting, and learn about special aspects you should pay attention to while creating a subscription form.

Due to the fact, that conversion of the text messages rises up to 30%, and the increasing number of the customers who want to receive small texts to their phones business companies still hesitate as per usage of SMS-mailing as a tool for their promotional strategies implementation. We prepared a material which dispels all doubts and confirms that SMS-mailing is actually a very effective tool for marketing. Come have a look.  

Nowadays, marketers have a wide selection of instruments they can leverage to reach their goals. There are a lot of disputes about what tools and marketing strategies are efficient and relevant, and what has already figuratively died and should be left behind. SMS marketing is one of the old-school tools known to marketers, but it still brings significant results and helps to build long-term relationships with clients and win their loyalty and love. In this article, we will discuss why you should use SMS marketing along with other practices, what advantages it can give to your campaigns and what SMS […]

SMS message and SMS marketing progress is on the topic of interest for today. There are a lot of talks over the “death” and ineffectiveness of mobile marketing. Infonetics Research says that, despite the growth of the mobile Internet, SMS will remain a priority and popular communication mode for the next 4 years, for both personal and commercial use. And accordingly, SMS marketing will continue to take a leadership position, surpassing even the IM (Instant Messages). According to Forrester Research, Inc. the advertisers will spend more than $ 8 billion on mobile marketing in 2016, up 38% over current spending, […]