Massmailsoftware Blog

Mass mailing is one of the most powerful branding tools out there. Whether it’s a small business or a multi-million dollar corporation, with departments in every country. The development of a company name is equally important in the first and second case. And your main task as a marketer is to be able to deliver timely and relevant information to your audience. Another question is how to do it effectively and what is needed for this. We studied what influences the behavior of the reader, what elements of the letter encourage him to active interaction and decided to share with […]

Mass mailing is a very important tool in your marketing strategy. With its help brands are able to communicate with customers and to convey your values. But whatever you do, you need to remember about main email marketing rules, such as compliance with the law spam and spam rules. Read this article, and you will know what is canspam and how to create your strategy due to marketing regulations. Email marketing rules you need to follow There is a number of laws governing email that guide the use of email marketing for commercial purposes. It’s the U.S. CAN-SPAM act, the […]

We have inquired with marketers about the 2020 email marketing highlights & challenges. Which changes were brought by the pandemic, and what the mailers changed? If you’d like to find out what 2020 email marketing trends will more likely to prevail in the next years then read this article!

One of the hardest challenges most online marketers face is finding new ways of getting potential customers attention. Here are three simple ways to get email marketing ideas.