Massmailsoftware Blog

    Latest news, current events, and much more from the field of marketing.

    offline marketing

    01.10.2014
    How To Get Ideas For Your Email Marketing

    One of the hardest challenges most online marketers face is finding new ways of getting potential customers attention. Here are three simple ways to get email marketing ideas.

    24.04.2013
    What about Off-line Marketing and Events,Huh? (Statistics 2013)

    Hey guys, Hope you’re doing great! We all know that online business needs online advertising and online events for its marketing campaigns. But all the clients of online businesses are real people, not just users or credit cards. That’s why offline marketing events are so important for your branding and reputation. Today we are participating in a largest digital marketing show and event in Ukraine, and I realized that it’s been a long time since I made a post about offline marketing. My bad! Today I want to provide you with offline marketing and event statistics from CMO Council. Please […]

    07.02.2008
    Online Marketing In The 17th Century

    Obviously, there was no such thing as “online marketing” in the 17th century (probably due to incredibly low bandwidth), but you can still learn something from marketing methods in that time period…specifically the town crier. When someone takes their business online, and especially if they have an online-only business, the impulse is to promote it online. That’s an effective idea, but there’s something you may be forgetting about your customers. They’re not “traffic”, “hits” or “vistors”…they’re people. Your goal isn’t to get more “traffic” to your website, it’s to get more people to your website. And that’s who you need […]

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    07.02.2008
    Online Marketing In The 17th Century

    Obviously, there was no such thing as “online marketing” in the 17th century (probably due to incredibly low bandwidth), but you can still learn something from marketing methods in that time period…specifically the town crier. When someone takes their business online, and especially if they have an online-only business, the impulse is to promote it online. That’s an effective idea, but there’s something you may be forgetting about your customers. They’re not “traffic”, “hits” or “vistors”…they’re people. Your goal isn’t to get more “traffic” to your website, it’s to get more people to your website. And that’s who you need […]

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