Massmailsoftware Blog category Email Marketing

Wanna your email campaigns being read – make it shine! Illustrations are one of the key attention-grabbing parts of your mass mailing strategy. And today you’ll know how to create the cool graphic for your emails with the help of pics.io photo editor. We will tell you: why illustrated emails are necessary, where to find free images to use, and how to optimize this graphic for your newsletter without web-designer.

There is only one REAL rule of online lead generation (whether from your website or from outside sources) – add value to customers. That’s all. Are we done here? Well – not so fast! The first question that I would want to ask after hearing such statement is WHY? Why adding value to customers should be the only rule of an online lead generation? The second question is just as crucial: HOW to generate leads by adding value to the customers?

Halloween is just around the corner. It’s time to treat subscribers! Halloween is the beginning of the biggest and the most active shopping times of the year. Starting from now, you’ve got a great opportunity to interest your consumers with scary-good offers and promotions, to earn the loyalty of clients and get the profit for your business. Millions of people start their holiday shopping rush, be sure your email marketing is ready. In 2018, US consumers planned to spend approximately 9 billion U.S. dollars for the Halloween season. Statista: Consumers’ annual Halloween expenditure in the United States from 2006 to […]

I will not repeat that CSS is a language for describing the appearance of an HTML document. You already know that. But what is the real use of CSS inlining in email marketing? While HTML structures the content and layout, CSS inlining in email is used to style and format the content like including link colors and headline fonts.

I’m done with these boring email campaigns! I need something new and bright just right now. I want to surprise my subscribers, but my creativity is sleeping and idea bank is almost empty. Sounds familiar? In this article, we’ve created a list of the brands with the brightest email campaigns to subscribe. Enjoy and make your choice!

Google Chrome has earned the trust and love of millions of users, including mine. We like it for its concise design, simplicity, and efficiency. But the greatest power of this browser is in its additional features – plugins, extensions, etc. With the help of which you can transform the program into a full-fledged mini-office, where everything will work for you. In this article, we will talk about top  Chrome web-store extensions, which will be the great assistance to the Digital Marketing Specialist and all those who work online. Chrome extensions for Sales and Outreach Outreach is a digital marketing type of […]