comments 08.03.2010 Paul Shuteyev @ Email Marketing News, General, Internet Marketing Strategies

Corporate Data Loss Prevention Statistics and Solutions 2010

Loss of confidential data – including intellectual property, business documents, customer data, and employee records – is a pervasive problem among World companies, according to a survey released by Ponemon Institute and Vontu, a San Francisco-based provider of data loss prevention products. Eighty-one percent of companies surveyed reported the loss of one or more laptops […]

comments 26.02.2010 Paul Shuteyev @ Email Marketing, Internet Marketing Strategies

“It Always Works!” – Basic Email Marketing Tricks

While the main use of email marketing is to drive traffic to your web site, there are other important reasons that emails can be used in promoting your home business. You should use them, and use them often, as part of your overall marketing strategy (you do have one, right? A written plan on how […]

comments 18.02.2010 Paul Shuteyev @ Email Marketing, Internet Marketing Strategies

Techniques 2010 – Common Email Marketing Mistakes. Part 1.

Email marketing is very profitable business, and like every business it has rules. Here are few topics to make your email marketing business more stable and profitable. Don’t make mistakes listed below, and you’ll see how your email marketing business grow! You do not have a permission-based mailing list. Unless you have the recipient’s permission, […]

comments 15.02.2010 Paul Shuteyev @ Email Marketing, Email Marketing News, Internet Marketing Strategies

Email Marketing Forecast for 2010 – Top 4 Predictions

Inactivation campaigns will become more important, thanks to ISPs giving weight to engagement metrics when determining whether to deliver to the inbox or junk folder or to block email. Marketers with 50% or more of their list inactive will have to start devising strategies to deal with reducing that level. It will start with each […]

comments 03.02.2010 Paul Shuteyev @ Email Marketing Examples, Internet Marketing Strategies

Mobile and SMS Marketing 2010: History, Software, Tactics, Tips

Mobile marketing was redefined in 2009 – literally. In November, the Mobile Marketing Association updated the definition to “a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.” Describing mobile marketing as a set of practices reflects how it […]

comments 18.01.2010 Paul Shuteyev @ Email Marketing News, Internet Marketing Strategies

Corporate Data Security Trends and Forecasts 2010

Convergence Has Only Begun: Movement towards convergence of physical and logical security will continue and become the norm rather than the beta test scenario it was in 2009. While new technologies have emerged to better security efforts, “feet on the ground” in the form of security officers is still imperative. The year ahead will see […]

comments 14.01.2010 Paul Shuteyev @ Email Marketing, Email Marketing News, Internet Marketing Strategies, Marketing

Top Email Marketing Tricks, Tips and Techniques for 2010

Hi marketers! Ready or not, 2010 is here. It’s time to boost your email marketing sales, right? And according to eMarketer, 2010 is going to be a good year for email marketing. A December survey revealed that 69% of respondents plan to increase spending on email marketing efforts – more than any other marketing strategy. […]