comments 14.07.2010 Paul Shuteyev @ Email Marketing, Email Newsletters, Internet Marketing Strategies, Marketing

Email Marketing 2010 – Basic Email Signature Techniques

What, you don’t have a signature for your email messages and articles? Then you are missing out one of the cheapest, but most efficient marketing tools. But how do you create the perfect signature for your business? Let me show you: When creating your own promotional email signature, first you have to figure out how […]

comments 07.07.2010 Paul Shuteyev @ Email Marketing, Email Marketing News, Internet Marketing Strategies, Marketing

Email Marketing Statistics 2010 – Let the digits talk!

Marketing e-mails using a house list are seeing an average open rate of nearly 20%, a click-through rate of 6.64% and a conversation rate of 1.73%, according to a survey released in July by the Direct Marketing Association. Marketing e-mails are also bouncing back at a rate of 3.72% and seeing a unsubscribe rate of […]

comments 02.07.2010 Paul Shuteyev @ Email Marketing, Internet Marketing Strategies, Marketing, Sales

Email Marketing 2010 – How To Make Your Email Message Relevant

Hey guys, You’ve heard it a gazillion times: Make your email messages and sms campaigns more relevant. The more relevant and “personalized” the message, the higher the response rate. But how do you determine which information is necessary to make your communications more personalized and where do you start once you know that? Before you […]

comments 28.06.2010 Paul Shuteyev @ Email Marketing, Internet Marketing Strategies, Marketing

Email Marketing 2010 – Setting Up Email Delivery Schedule in 4 Steps

Well, email delivery is a tricky subject (so as any part of Email Marketing) – if you don’t contact your email list often enough, they won’t know who you are and they won’t open your email. On the other hand, if you send several emails per week to your list, you risk annoying your list […]

comments 21.06.2010 Paul Shuteyev @ Email Marketing, Email Marketing News, Internet Marketing Strategies, Marketing, Targeted Email Marketing

Email Marketing 2010 – Top 25 Reasons to Launch Email Newsletter

business man jumps in the air

If you are considering launching email marketing campaign or just an email newsletter – these tips are written for You! These are 25 tips to help you understand email marketing and email newsletter publishing strategies. *E-newsletters establish a regular link between brand and customer. *Email provides instant contact for urgent announcements or releases. *Customers can […]

comments 14.06.2010 Paul Shuteyev @ Email Marketing, Internet Marketing Strategies, Marketing

Simple 6 Step Test Scheme for Email Marketing Campaigns 2010

Hey guys, We all know that best results come with testing. Actually it’s more like “time x research = money”. And Email Marketing is not the exception! Here are 6 simple steps to test email marketing campaign. Steps are highly optimized, so you can test any of your email marketing campaigns. Step 1: Ask a […]

comments 08.06.2010 Paul Shuteyev @ Email Marketing News, Internet Marketing Strategies

StaffCop – New Age Data Loss Prevention Solution or “Why StaffCop?”

You may think it’s unnecessary to use StaffCop or any other Data Loss Prevention Solution, but did you know that: • 1 in 400 emails contains confidential information • 1 in 50 network files contains confidential data • 4 out of 5 companies have lost confidential data when a laptop was lost • 1 in […]