comments 21.04.2020 Tatiana Pyrih @ Email Marketing

Mailing list quality research: To collect, to parse, or to buy, what is the best?

Email Marketing

You are a novice in email marketing and can’t decide which method to use for getting the contat list? So, we have prepared the detailed comparisom for you. Here is the review of the quality of a bought, parsed databases, and the one collected with the help of lead magnet. We have checked it with validator, so you can see result in figures.

comments 12.03.2020 Miroslava Vavshko @ Email Marketing, Email Marketing Tips, Email Newsletters

Gmail Clips Email. How to Prevent it?

Gmail cuts email

Have you created the perfect newsletter with lots of text and pictures? Do not rush to send it, because there is one problem. Gmail clips emails. What to do with this? We have described and demonstrated in examples how to deal with evil Gmail. Read the article to avoid frequent mistakes and let readers see your email in full.

comments 10.03.2020 Kate Lynch @ Guest Post

The Email Marketer’s Guide to Perfect Positioning

Positioning in email

What is positioning? It is what you do with the consumer’s mindset. Positioning affects how a buyer perceives your brand, what images and associations appear in his head when mentioning the brand name. Read the article to learn more about brand positioning and how to successfully apply it in email marketing.

comments 28.02.2020 Miroslava Vavshko @ Email Marketing, Marketing, Sales

How to Write a Sales Message: 3 Important Tips

Content marketing call to action

How to write the right promo-message and avoid mistakes? We’ve collected some sales writing tips in this article that will help experienced and novice marketers to improve sales message. We analyzed how to write a headline, body text, and call to action. Read to learn how to attract attention, show product benefits and sell.

comments 17.02.2020 Miroslava Vavshko @ Email Marketing, Email Marketing News

3 News That Change Your Email Marketing Strategy

Email news

Want to know about the innovations in digital marketing? We’ve collected some news about it. You will find out
about the dark regime of Gmail, interactive emails and the disappearance of call centres. Be the first to read and learn about the changes!

comments 10.02.2020 Chintan | InboxArmy @ Email Marketing, Email Marketing Strategy, Email Marketing Tips, Guest Post

Applying the Principles of Dating for Successful Email Marketing (Updated)

photo_2020-02-10_14-22-25

So how do swoop in and leave an impression? Catchy taglines, marketing gimmicks and flashy visuals might catch your consumer’s eye. But what they really want is something more profound.
That’s the only way to make them your endgame.
Lucky for you, we’ve created an effective guide that teaches you how to achieve this feat:

comments 07.02.2020 Miroslava Vavshko @ Email Marketing Tips, General

The Most Working Email Marketing Tips. Infographic

Email marketing tips

Here is step-by-step guidance for you: our new mass mailing infographic. It will help you to start and improve the effectiveness of your mass mailing campaign. We put all the 18 years experience we’ve got while developing tools for email marketing.
This infographic is useful for beginners as well as for digital marketing profi.
Enjoy!